Vitae vs Loxo: AI Recruiting for Agencies
Loxo pioneered the AI-driven CRM for agencies. Here is the honest comparison with Vitae, including where each platform shines and where each falls short.
In this article6 sections
Loxo was one of the first agency CRMs to lean hard into AI. Its sourcing engine and built-in AI tools have made it a popular choice for boutique and mid-market agencies. Vitae is the newer entrant, also AI-native, with a different philosophy on how AI should integrate.
Here is the head-to-head.
TL;DR
- Loxo wins on: established AI sourcing tooling, mature agency-specific UX, large existing customer base.
- Vitae wins on: native MCP, BYO-AI keys, no token markup, deeper composability, lower entry price.
- Pick Loxo if you have already built workflows on it and switching cost is high.
- Pick Vitae if you want a platform that treats AI as the foundation, not a feature.
Where Loxo wins
Loxo has been doing AI-driven recruiting for several years and has a polished sourcing engine, integrated AI scoring, and a recruiter UX optimised for agency workflows. It is a solid product with a real customer base.
For agencies who already use it and have built their internal playbook around it, the switching cost is real and Loxo continues to ship.
Where Vitae wins
- Native MCP server. Your Claude or ChatGPT can drive Vitae directly. Loxo keeps you inside its UI.
- Bring your own AI keys with zero markup. You pay Anthropic or OpenAI directly. Loxo bills its AI usage at marked-up token rates.
- Connect any external tool. Drop in API keys for Exa, CoreSignal, Apollo, your own systems. Loxo limits you to its built-in sourcing data.
- Flexible data model. Custom objects, custom fields, custom pipelines from the Starter plan. Loxo is more rigid.
- Lower entry. Vitae Starter is $39 per month. Loxo entry is around $169 per recruiter per month.
| Feature | Loxo | Vitae AI |
|---|---|---|
| Starting price | $169 / recruiter / mo | $39 / mo |
| Mid-tier price | $250+ / recruiter / mo | $69 / recruiter / mo |
| Built-in AI sourcing | Yes | Yes |
| Bring your own AI keys | No | Yes |
| Native MCP | No | Yes |
| Connect external sourcing APIs | Limited | Yes (Exa, CoreSignal, Apollo, your own) |
| Token markup | Marked up | Zero |
| Custom workflows | Limited | Visual builder, AI in any node |
Who should pick Loxo
- Agencies already running on Loxo with mature playbooks built around its workflows.
- Teams that need a single integrated AI sourcing experience and do not care to bring their own model.
Who should pick Vitae
- Agencies that want flexibility on AI provider choice and pricing.
- Teams that want to plug their own sourcing data sources into the AI workflow.
- Agencies frustrated with the per-recruiter cost ladder of legacy AI ATSs.
- New or modernising agencies starting fresh and choosing infrastructure for the next decade.
Loxo proved that AI-driven recruiting works. The next generation of platforms make AI provider-agnostic and infrastructure-grade.
The bottom line
Loxo deserves credit for showing the agency market what AI-driven recruiting could look like. The next wave goes further: AI you bring with you, integrations you choose, infrastructure that stays open. Vitae is built for that wave.
Compare Vitae’s pricing or read about how integrations and BYO-AI work.
Honest comparisons between Vitae and the major AI and legacy recruiting platforms in 2026.